Health Care Systems Need to Better Understand Patients as Consumers

Sanjula Jain

2023年4月10日

Conventional measures that health systems use to attract and retain patients are inadequate. For instance, hospital NPS and HCAHPS scores are not reliable indicators of what patients will do in the future. Instead, health care systems need to look at what pat…

They must become more sophisticated in how they use data to gain visibility into patients’ behaviors and decisions. "> The data is clear: Patients in the United States arent loyal customers. The… https://hbr.org/2023/04/health-care-systems-need-to-better-understand-patients-as-consumers